AFTER Banglore, Gurgaon, Delhi, Chennai, Kolkata and Pune it’s now Ahmedabad’s turn to get hooked to the latest buzz in the outsourcing services business. The sate capita Gandhinagar some 25 km from Ahmedabad is now catching up with other cities by switching over to the latest phenomenon in outsourcing business. Business Transformational Out sourcing(BTO)

In what could establish the city as a serious player in the category. IT/ITeS hub Infocity (Gandhinagar) is preparing to host at least five BTO companies from the US and UK.

“As there is slowdown companies are not only outsourcing their products, but also monitoring, managing and providing operational inputs to its outsourcing partners. BTO goes beyond traditional outsourcing to combine best practices and industry expertise with the flexibility to overcome the current downturn,” says Infocity director and chief technical officer (CTO) Snehal Desai.

“Developers of Infocity are in talks with five companies in US and UK for setting up their BTOs in Infocity by this financial year” he added.

KNOW ABOUT BTO

BTO is exotically a cost reduction practice with some service improvement and requires collaboration with clients it takes into account things like infrastructure and business critical process, with in turn covers are like customer support, finance & accounting, supply chain and e-procurement , HR and IT.

The current economic crisis has led companies to go beyond outsourcing by offering high-value consulting expertise with the aim to transforming business, especially medium-scale businesses.

“It’s a new concept and outsourcing partners have the capacity to respond to the business need of their clients and respond to them in real time.” Said Mr.Barot.

BTO is essentially a cost reduction practice with some service improvement and requires collaboration with clients. It takes into account things like infrastructure and business critical process, which in turn covers areas like customer support, finance & accounting, supply chain and e-procurement, HR and IT.

It is based on a trusted relationship at a very senior level in an organization, Organizations manage to save up to 50-75% of their utility and operational costs by adopting BTO. The BTO market in India is expected to be around $600 billion and is expected to increase to 31% by this year, as per industry body ASSOCHAM.

FOR third generation outsourcing, Bangalore and Gurgaon are ranked 1st and 2nd, followed by Delhi and Chennai. Mumbai stands 5th while Kolkata and Pune are placed at 6th and 7th respectively.